If you are ever over in Sweden (and why wouldn't you be!) then this museum sounds like a must see, it brings together so many failed innovations from over the decades, from the segway to green ketchup to Colgate Lasagne!
The collection consists of over seventy failed products and services from around the world. Every item provides insight into the risky business of coming up with something new, if you're not in Sweden soon, check out their website, the exhibition is on tour too so hopefully it will be landing over here shortly.
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AuthorInteresting things I've seen online and the latest Launch based news. Archives
June 2022
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